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Research·· 11 min read

C2PA in production: what worked, what didn’t

One year of deploying Content Credentials at scale across newsrooms, banks, and government agencies.

By Mira Hartley

C2PA in production

C2PA (Content Credentials) is the closest thing the industry has to a provenance standard. We adopted it early and have spent a year shipping it to production customers. This is the honest report.

What worked

  • Hardware-attested capture on iOS 17 / Android 14 is rock solid
  • Newsroom workflows took to it immediately
  • Banks loved the cryptographic non-repudiation

What didn’t

  • Browser support for rendering credentials is uneven
  • Manifest stripping by CDNs and image processors is still common
  • The spec evolves; pinning to a manifest version requires care
#c2pa#metadata#integration